TILT Handbook

This is the internal operating manual for TILT. It covers the business (how we sell, deliver, support, and run the company) and everything we have built (the website, the models, the tools). It is private.

How to read it

Use the left sidebar or the search box (top of the page). Search is full-text across every page. Each section is organized by function, not by date, so you look up what you need rather than reading start to finish.

How it works behind the scenes

• The real content is plain Markdown files in this repository under docs-site/src/content/docs/. Those files are the single source of truth. The same Markdown still feeds the customer bot knowledge pack and llms.txt.
• This website is built from those files and published privately to Cloudflare Pages, gated by Cloudflare Access (email one-time-PIN login). Nobody without an approved email can see it.
• It is not indexed by Google and is not linked from tiltanalytics.com.

How to edit it

• Day to day: ask Claude Code to make the change, then run npm run deploy inside docs-site/.
• Small fix without a terminal: open the repo on GitHub, press . to launch the browser editor, edit the Markdown file, commit. Then a npm run deploy publishes it.

Reading the callouts

NEEDS JUSTIN

A box like this means the page has a complete structure but a fact only Justin knows (a bank, a cost, a renewal date, who holds a login). Fill the blank, delete the box.

Note

Context or a pointer to where the deeper detail lives.

Section map

Section	What is in it
Company	Who we are, how we position, who we sell to, who does what, continuity
Products	Every model and tool, what each does, who it is for, pricing
Sales	The playbook from first contact to closed
Delivery	How a model gets built, customized, and handed off
Support	The support promise as a real process; renewals
Marketing	Channels, the plan, site and SEO operations
Website & Tech	Architecture, the deploy process, the rent worker, the runbook
Finance & Admin	Bookkeeping, the vendor register, payment operations
Accounts & Access	Pointer inventory of logins and access (no passwords stored here)
Reference	Glossary, voice rules, forms and links, the bot, the notes system
Decisions	Why we did things a certain way; the change log